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   gema@madebyalfa.com  Bogor, Indonesia

🔴 For ecom business owners who are sick of marketplace obsessive cuts

Stop WASTING millions and start building a website that Actually sells

High-converting e-commerce website designed to turn visitors into buyers and scale your brand.

No long proposals. We start with a simple WhatsApp chat.

Built to Drive Results

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The Brutal Truth No Ecommerce Business Owner Wants to Admit…

Let me be straight with you.

Most e-commerce business owners aren’t struggling because their products are bad.

They’re struggling because they only depend on selling their products in the marketplace, while the platform fees keep cutting deeper into their profits.

❌ Higher platform fees
❌ Rising ad costs just to stay visible
❌ Constant discount pressure
❌ Competitors undercutting your prices instantly
❌ Customers loyal to Shopee/Tokopedia/TikTok, not your brand

So you sell more…

But keep making less.

11.11.
12.12.
Flash sale after flash sale.

More orders. Less profit.

And deep down, you know the problem:

If your business depends on marketplaces, you’re building someone else’s business, not yours.

That’s why smart brands are building their own sales channel.

A store that protects your margins, owns the customer relationship, and turns one-time buyers into repeat customers.

Stop Renting Your Customers. Start Owning Them.

Marketplaces are great for getting started.

But dangerous for long-term growth.

Because the moment your business depends entirely on Shopee, Tokopedia, or TikTok Shop…

Your profit is at the mercy of their rules.

The smarter move?

Build a direct sales channel you control.

One that helps you:

✅ Protect your margins
✅ Build brand loyalty
✅ Capture customer data
✅ Increase lifetime value
✅ Sell without depending on platform visibility

That’s how real e-commerce brands grow.

me

REMOTE WORK AVAILABILY STATUS : AVAILABLE

ABOUT ME

HI, I'm Gema Alfa

Experienced Digital Marketing Strategist

I’ve seen what actually makes e-Commerce brands convert.

Building an e-commerce website is easy. Building one that actually sells consistently?

That’s a completely different game.

Because high-converting stores aren’t built by designers focused on making things “look nice.”

They’re built by understanding how real customers buy.

🔴 What makes them trust?
🔴 What makes them hesitate?
🔴 What makes them add to cart?
🔴 And what makes them leave?

That’s exactly where my experience comes in.

I’ve worked with e-commerce brands to build stores designed not just to exist online but to convert traffic into revenue.

From product page structure… To mobile shopping experience… To checkout flow… To upsells, bundles, and conversion psychology…

Every decision is made with one goal:

More sales. Better margins. Stronger customer retention.

Because in e-commerce, a pretty website that doesn’t convert is just an expensive decoration.

"Working with Alfa felt like adding a creative growth partner. He understands both good design principle and conversion rate optimization, which is rare."

Sebastian Lemens – Head of Regenerate Drinks

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🔴 Tired with website which don't help your business?

Build E-Commerce Stores Designed to Sell. Not Just Sit There

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We’ll map your customer journey and find conversion leaks you can fix immediately.

WHAT YOU GET

EVERYTHING YOU NEED TO BOOST SALES

Most web agencies build websites. I build sales machines for e-commerce brands. Because there’s a big difference between having an online store and having a store that actually converts visitors into paying customers.

Custom WEBSITE Design

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Product pages Optimization

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Responsive layout for mobile EXP

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friction-free checkout flow

Strategic upsells and product bundles

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payment gateway integration

retargeting-ready setup

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Conversion rate optimization features

Whether you’re launching your first independent store… Or rebuilding an existing one that isn’t converting… I will help you create an e-commerce website built for one purpose: Turning traffic into revenue.

In 30 minutes, you’ll know exactly what your store needs to sell more and waste less.

FEATURED PORTFOLIO

Real Results From Brands We’ve Helped

No cookie-cutter templates. No random layouts. No generic designs. Every website is strategically designed based on the client’s goals, industry, target audience, and positioning.

How I Work

Crystal Clear Steps from Start to Finish

Building your own e-commerce website shouldn’t feel complicated. That’s why we keep the process simple, clear, and focused on results.

01

Strategy & Store Planning

I start by understanding your business, products, customers, and growth goals. I map out the structure, customer journey, and conversion strategy before design even begins.

02

START Design & Development

Once the strategy is locked in, I build your store from the ground up. Mobile-first. Fast-loading. Conversion-focused. Every page is designed to make buying feel easy. 

03

Integrations & Sales Setup

Your store needs more than good design to sell. I help connect the tools that matter: payment gateway, shipping setup, email marketing tools, and analytics & tracking.

04

Project Testing & Launch

Before going live, I test the full buying journey. Because broken checkout = lost revenue. I make sure everything works smoothly across desktop and mobile before launch.

05

Launch & Growth Support

Going live is just the beginning. I help you launch with confidence and make sure your store is built to support future growth. The goal is to build a powerful sales channel.

We’ll walk through your products, customers, and goals so every step feels clear before we start.

WHAT YOU GET

Not All “Website Services” Are Built the Same

Cheap website providers help you launch a website. Big agencies help enterprise brands. I help growing e-commerce brands build stores that actually sell, without paying enterprise-level fees.

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Yes, cheaper options exist. But if you want a store built to protect margins, improve conversions, and help you grow beyond marketplaces, you’re in the right place.

We’ll compare your current options and decide if this approach matches your growth stage.

Pricing

HONEST & Simple Pricing

Every e-commerce business is different. Some need a clean conversion-focused store.
Others need custom integrations, upsells, retention flows, and advanced functionality. That’s why pricing depends on the scope and goals of your project.

No bloated retainers.
No unnecessary upsells.
No “enterprise package” nonsense.

Just a high-converting e-commerce store built to help your business grow beyond marketplace dependency.

And compared to what most brands lose every month in marketplace fees, ads, discounts, and affiliate cuts…

A properly built website quickly pays for itself.

Full E-Commerce WEBSITE Building

  • Custom e-commerce website design

  • Mobile-first responsive development

  • Conversion-focused product pages

  • Checkout flow optimization

  • Payment gateway integration

  • WhatsApp CS chat integration

  • Shipping setup

  • Basic SEO setup

  • Analytics & tracking setup

  • Post-launch support

Starting from $450

We’ll estimate your project based on your catalog size, features, and growth targets.

Book Today and I'll Give You This for Taking the First Step

Because I want to make this decision a no-brainer, you’ll also get these three high-value bonuses free when you secure your spot this month. Everything you need to launch, promote, and grow your business faster.

 

bonus 1

🎁 Bonus #1:

250+ Stop Scrolling Static Ads Canva Template for Facebook & Instagram Ads

VALUE : $99

Turn “so-so” ads into scroll-stopping creatives in minutes with 250+ ready-to-edit static ad templates for Facebook and Instagram. 

Just drop in your product, tweak the text, and you’ve got a full library of proven layouts to test without hiring a designer or starting from a blank canvas.

bonus 2

🎁 Bonus #2:

30+ Proven High-Converting Email Canva Template Design

VALUE : $49

Never stare at an empty email editor again. This bundle gives you 30+ professionally designed email templates you can customize in Canva to match your brand. 

From promos to product launches and newsletters, each layout is built to highlight your offer, guide the eye, and drive more clicks to your landing pages and store.

bonus 3

🎁 Bonus #3:

Easy Copywriting Swipe files for high-converting landing pages

VALUE : $79

You’ll also get my curated swipe files packed with examples of headlines, subheadlines, CTAs, and section structures from high-converting landing pages. 

Use them as plug-and-play prompts when writing your own page, so you can move faster, avoid “blank page anxiety,” and model what’s already working in the real world, without copying anyone’s content.

Total added value: $227 — yours automatically when I SIGN THE CONTRACT

I include these because I want you to see, right from the start, that real optimization is about systems, not hacks.

Claim the funnel review, tool integrations, and retargeting setup when we sign this month.

Still Thinking About It?

“Is Building Your Own Website Too Expensive?” Let’s Do The Math

Have you looked at how much marketplaces are already costing you?

Let’s say your store makes Rp 100 million per month.

Now start adding the hidden cuts:

😒 Admin fees.
😒 Free ongkir program fees.
😒 Marketplace ads.
😒 Affiliate commissions.
😒 Flash sale discounts just to stay competitive.
😒 Oh, don’t forget the tax. Uggh!

Before you realize it… You’re easily giving away 15% to 35%+ of your revenue every single month.

That’s Rp 15 juta to Rp 35 juta gone. Every month.

Over a year?

That’s hundreds of millions paid to platforms you don’t even own.

Meanwhile, your own e-commerce website is a one-time investment into an asset that belongs to your business.

A sales channel where:

✅ You keep more profit
✅ You own your customer data
✅ You can bring buyers back without paying platform fees again
✅ You build a brand that customers remember

So the real question isn’t:

“Is building my own website expensive?”

It’s:

“How much money am I losing by staying dependent on marketplaces?”

We’ll calculate how fast a store pays for itself.

You’ve heard the theory.
Now let’s talk proof

Because I don’t want you to believe me, I want you to see what this system has done for other ecom business owners.

“Launching our own website with Alfa felt like switching from renting a stall to owning our own store.”

“Before this, 90% of our sales came from marketplaces and the fees kept eating into our profit. The new site gave us a direct channel to our customers. Within 3 months, our direct website sales grew by 30% and repeat orders became more consistent.
Now we finally have a sales channel we control, not just another flash sale schedule to chase.”

— Rina T., Owner of a home & living brand

“Our old website looked nice, but it didn’t sell.”

“We treated it like an online brochure, not a sales channel. After Alfa rebuilt our store with proper product page structure, bundles, and a smoother checkout, our conversion rate went up and our average order value increased by 20%.
Customers tell us it’s easier to find what they need and checkout feels much faster now.”

— Jonathan B., Fashion & apparel brand

“We hesitated for months about investing in our own website.”

“We thought, ‘Why build a site if marketplaces already bring sales?’ Alfa broke down the numbers and showed how much we were losing in fees. After launching our site, we slowly drove more traffic there and now 40% of our revenue comes from our own store.
The best part: we’re less dependent on flash sales and can build a real brand our customers remember.”

— Nadia L., Beauty & skincare brand

These are not isolated cases. They’re patterns. Because once you have a powerful online store, your revenue will click into place.

We’ll identify what’s blocking your site from getting similar results – then plan how to fix it.

TRUSTED BY VARIOUS BUSINESS

Taulany Entertainment : Brand Short Description Type Here.
SiapSuap : Brand Short Description Type Here.
Pusatpreorder : Brand Short Description Type Here.
Brand Name : Brand Short Description Type Here.
Brand Name : Brand Short Description Type Here.
Brand Name : Brand Short Description Type Here.

Frequently asked question

Q: Do I still need marketplaces if I have my own website?

A: Yes. Marketplaces are still great for discovery and customer acquisition. The goal isn’t to completely abandon Shopee or Tokopedia overnight. The goal is to stop depending on them as your only source of sales.

Your website becomes your owned sales channel — where you keep more profit, build customer relationships, and increase repeat purchases.

Q: Will my website help me reduce marketplace fees?

A: Your website helps reduce dependency on marketplace-driven sales. Which means over time, more customers can buy directly from you instead of through platforms taking cuts from every transaction.

More direct sales = better margins.

Q: What platform do you use?

A: We use the platform that best fits your business needs and growth goals. Depending on your requirements, we may recommend Shopify, WooCommerce, or a custom setup. The focus is always on performance, scalability, and conversion — not just trends.

Q: How long does the project take?

A: Most e-commerce website projects are completed within 2–6 weeks depending on the scope, features, and revisions needed. You’ll receive a clear timeline before the project starts.

Q: Is this suitable for small or growing brands?

A: Yes. You do not need to be a massive brand to start building your own sales channel. In fact, the earlier you start building direct customer relationships, the stronger your business becomes long-term.

Q: Do you only design the website?

A: No. We also focus on the conversion side of the store.

That includes:

✅ Customer journey flow
✅ Product page structure
✅ Mobile shopping experience
✅ Checkout optimization
✅ Upsell opportunities
✅ Integration setup

Because a good-looking store that doesn’t convert is useless.

Q: Can you redesign my existing website?

A: Absolutely. If your current store feels outdated, slow, confusing, or isn’t converting properly, we can redesign and optimize it for better performance.

Q: What do I need before starting?

A: Usually:

  • Your products
  • Brand assets/logo
  • Product photos
  • Basic business information

If you already have existing content or a current store, even better.

Q: Do you provide support after launch?

A: Yes. We provide post-launch support to make sure everything runs smoothly after your website goes live.

Q: How do we get started?

A: Simple. Book a free strategy call and we’ll discuss:

  • your business goals
  • current challenges
  • website requirements
  • and whether we’re the right fit to work together.

Message me on WhatsApp and I’ll answer your specific situation, not just generic FAQs.

Ready to get boost your revenue?

I help you create a visual branding guideline that keeps your colors, typography, imagery, and layouts consistent across all platforms. This makes your brand look professional, recognizable, and cohesive everywhere it shows up.

Only 2 brands accepted each month. If you’re serious, secure your slot now.